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NEW!

17 Digital Strategies to Add to Your 2020 Marketing Plan

A challenge for businesses is developing and maintaining a good marketing plan that will lead to sustainable business growth during the year. As we move into a new decade and technology plays a larger role in every facet of our lives, there are more marketing strategy...

Marketing Strategy: Voice Search

When Siri first showed up in 2011, it was a novelty, something fun to play around with. But voice assistants have changed a lot since then.  With a variety of voice-activated technologies, such as Alexa, Cortana, Google Assistant, people are becoming familiar with...

Marketing Strategy: Personalization

Personalization is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Personalization is the key ingredient to enhance the user experience....

Marketing Strategy: Advertising in 2020

In 2019, worldwide digital ad spending rose by 17.6% to $333.25 billion. That means that, for the first time, digital marketing will account for roughly half of the global ad market. Google was the largest digital ad seller in the world in 2019, accounting for 31.1%...

How to Use Chatbots to Win New Business

Many people today enjoy chatting online to learn more about a product or service instead of picking up the phone and calling sales. It’s one of the fastest growing way we’re communicating online. The anonymity chatbots afford users creates a challenge for the sales...

Website Development

Your website is more than a digital brochure

 

Your company’s website is a digital asset that reflects who your business is and the value you deliver to customers.

 

We build responsive WordPress websites.

Busy people on-the-go need access to information at the tip of their fingers. Responsive websites adapt your website content to all screen sizes, including mobile and tablet devices.

#EDGEdigital // Our Website Design Process

Research
Phase

Who are your target audiences and competitors, and what assets do you have for your website? How do you want the website to look? What keywords should your website rank for? We will meet to discuss your vision for the website and how we can make that happen.

Design
Phase

A sitemap is a layout of all the pages within a website. Our SEO expert will work with you to layout the content of the site to maximize online visibility. Edge Digital designs the pages, installs and programs the plug-ins, and manipulates the site to bring forth your vision.

Development
Phase

This is where the content and design become your new website. Our website developer will work with you to collaborate on improvements over multiple revision rounds.

Launch
Phase

Once you have approved the final website version, Edge Digital will move the temp site onto your server – making the site “live”. We test the live site and provide your staff with a tutorial on how to navigate the backend.

Are you ready for your website to work hard for you?

Most companies refresh their website every 2-3 years.
If your website needs a boost, schedule a 30-minute consultation to discuss your website project.

#EDGEfaqs

How long before my new website is live?

This will depend on the scope of the project, the number of pages needed to be created, and requested features. The average website can take two to three months from start to finish.

Will I be able to preview how the site will display on desktop, mobile, and tablet?

Yes. Edge Digital uses a temporary website hosted on our server while in development. You will be given the URL which will allow you to view the site while under construction on all three platforms.

How will you work with us on content for the site?

Typically, we create a file-sharing folder for access to your assets and meet with your team to build the basic site structure. Once the sitemap is laid out, your team can upload content into the shared folder as it’s written. If you need help with writing or editing content, let us know. We can help.

How much of my time is required during this process?

The best results come from collaboration. We partner with clients to share ideas and milestones throughout the process. Edge Digital leads the process with weekly calls to make sure we stay on schedule and meet our deadlines.

Ready to get your new website started?