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Ideas for Small Business

During this unprecedented time, we have seen some of our client’s businesses struggle with a lack of foot traffic, events canceled, and people not spending money out of fear and panic. Some businesses have shut down while others change to “by appointment only”. Let’s...

Entrepreneurs Merge Services to Create a Powerhouse Digital Marketing Agency

Edge Digital Inc., a new digital marketing agency in Raleigh, N.C., was launched by founders Eric Erickson and Kim Adamof in November 2019. The move brings together two successful entrepreneurs into one powerhouse agency expanding services to help brands accelerate...

17 Digital Strategies to Add to Your 2020 Marketing Plan

A challenge for businesses is developing and maintaining a good marketing plan that will lead to sustainable business growth during the year. As we move into a new decade and technology plays a larger role in every facet of our lives, there are more marketing strategy...

Marketing Strategy: Voice Search

When Siri first showed up in 2011, it was a novelty, something fun to play around with. But voice assistants have changed a lot since then.  With a variety of voice-activated technologies, such as Alexa, Cortana, Google Assistant, people are becoming familiar with...

Marketing Strategy: Personalization

Personalization is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Personalization is the key ingredient to enhance the user experience....
SEO: Sustainable Organic Results

SEO: Sustainable Organic Results

Experienced SEO for Your Company A lot of business owners are left asking us the same questions. Things like, how can you get more traffic to your website? What exactly is search engine optimization and how can you improve your own? Is there a best way to increase...
SEO: Is it Worth Keeping Your Old Blog Content Around?

SEO: Is it Worth Keeping Your Old Blog Content Around?

Writing a blog post can be a challenge. It is hard work, but afterward, you’re probably proud of what you have created. No way are you ever going to throw those beautiful articles away, right? But what should you do with blog posts that are really, really old? Why You...
Target Visitors Using WordPress SEO

Target Visitors Using WordPress SEO

Target Visitors Using WordPress SEO Getting visitors to your website is one of the most vital things you need to do; if you have until now found it difficult to do, you should look into WordPress SEO (Search Engine Optimization). If you haven’t heard of...
What is SEO?

What is SEO?

Get the Edge on Your SEO As the world grows ever more connected and the internet becomes more technical and complicated, it can be intimidating to try and keep up with Google’s best practices, latest updates, and the search engine optimization world as a whole. But if...