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Entrepreneurs Merge Services to Create a Powerhouse Digital Marketing Agency

Edge Digital Inc., a new digital marketing agency in Raleigh, N.C., was launched by founders Eric Erickson and Kim Adamof in November 2019. The move brings together two successful entrepreneurs into one powerhouse agency expanding services to help brands accelerate...

17 Digital Strategies to Add to Your 2020 Marketing Plan

A challenge for businesses is developing and maintaining a good marketing plan that will lead to sustainable business growth during the year. As we move into a new decade and technology plays a larger role in every facet of our lives, there are more marketing strategy...

Marketing Strategy: Voice Search

When Siri first showed up in 2011, it was a novelty, something fun to play around with. But voice assistants have changed a lot since then.  With a variety of voice-activated technologies, such as Alexa, Cortana, Google Assistant, people are becoming familiar with...

Marketing Strategy: Personalization

Personalization is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Personalization is the key ingredient to enhance the user experience....

Marketing Strategy: Advertising in 2020

In 2019, worldwide digital ad spending rose by 17.6% to $333.25 billion. That means that, for the first time, digital marketing will account for roughly half of the global ad market. Google was the largest digital ad seller in the world in 2019, accounting for 31.1%...

marketingDigital Marketing Agency Asheville

We take the goals, needs, and challenges of your business very seriously, we craft digital solutions designed to drive revenue directly to you as efficiently as we could, all in house. With as broad of an industry as digital marketing can be, we do our very best to cover a wide range of services so that we can get the best results across the board for all of our clients. If you wish to see sustainable growth in your business, it is important that you are taking advantage of electronic marketing and all that it offers. Below we are going to go more in depth with what all these different components and things are all about, so that you can get a better idea of just how much we provide. It can be hard to genuinely understand the effect that a good digital marketing program can have on your business until you’ve experienced it first-hand and seen just how impactful it’s.

Marketing Strategy and Planning

Our seasoned digital growth and expert web professionals can help guide your digital decisions and steer your business towards the best chances of success. Don’t do any marketing or advertising at all if you don’t have a detail marketing strategy in place first. Edge Digital’s marketing specialist work with you to develop an effective plan, implement that plan as easily as we could, and get reports to you that you can actually look at and understand. It truly pains us to see a business just blindly throw money into arbitrary advertising procedures and trusting one works, that is a terrific way to waste all of your money for no return. Learn more about our strategy & planning services here.

Social Media

Social media is just becoming more prevalent with time, if your company isn’t busy on social media you are only missing out on potential new customers and not making connections with any present ones. When you have Edge working in your social media plan, you can rest assured we are covering every little component that we can. By finding the best platforms for you to post on to figuring out what sort of posts will find the most response to even figuring out the optimal time for articles to go out, we’ll do everything we can to give you the advantage over the competition. The goal here would be to allow us manage your social media management and increase your traffic and sales as time continues, so you can focus on the important stuff like running your company. Learn more about our social media services here.

Free eBook: 25 Traffic Hacks to Double Your Website Traffic in 2020

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If you’re ready for a professional agency like Edge Digital to take over your Digital Marketing, please contact us! Not right in the Asheville, NC area? Check out our Jacksonville, NC service area page if that’s closer for you!


website designWeb Design

Your website is more than a flyer for your small business, it’s a massive digital asset that directly reflects who you are as a business and the value you can provide your customers. We focus on building fully responsive WordPress websites. Folks are pretty busy these days, they have to be able to get the information they’re looking for very quickly or they just won’t take the time. One great way to turn away half of your visitors instantly is by not having your site mobile optimized. If people have to pinch and zoom around just to navigate your website, they’re likely to just leave instantly. Do yourself a favor and don’t miss out on customers for no good reason, let us make sure your website is mobile optimized. Learn more about website development here.

Search Engine Optimization

SEO is easily among the most powerful digital marketing tools out there, if you’re not using it to boost your natural online presence you’re only missing out on potential business. The higher your site can rank organically for your target keywords, the more quality visitors your site is going to receive. Learn more about our SEO services here.

seoLocal Search Engine Optimization

The major goal with local search engine optimization is getting your website ranking and found for all those products or services you may be offering in your area. Local SEO does have nuances and things which are going to differ with each business, but a good deal of things remain consistent between town, city, and even states. Googles big goal is to connect you with the best companies in your local area for what you desire, if you’re able to secure one of the top results for your keywords in our region, you could see a great increase in organic traffic to your site. Good local positions can truly drive a company, getting sustainable organic results is such a powerful tool for your company.

Email Marketing

Email advertising is your chance to use the world wide web to leverage most earnings from present and prospective customers alike. A good email marketing campaign allows you to stay in contact with and foster a mutually beneficial relationship with current clients. Email advertising is the ideal way of advertising new products or services, driving traffic to your site, and boost sales with a few of the easiest and most affordable forms of advertising. Once you’ve got a new lead, we suggest following up with a series of sales copy emails specifically designed to get the reader to do it. Edge digital can execute an email strategy which will capture opt-in mails to use for lead generation and follow up with these new prospects to push them back to your site and business. Learn more about our digital marketing solutions here.

Video Marketing

Marketing a business successfully requires lots of content. A content strategy that includes videos gives you very valuable assets to use for blogging, on your site, and on social media. Video is easily one of the most impactful ways to build trust with and captivate your audience, more so than any other kind of content. Anyone can type some words or write a good blog post, but doing videos let’s people see your brand, your staff, and your product or service. Video can be so effective, it’s the most digestible form of information sharing. Whether you’re looking to inform, educate, or entertain, video is the way to go. Learn more about our digital marketing solutions here.

Content Marketing

At Edge Digital we don’t just throw out content, we create content that tells a story and actually attracts your target audience. Any good brand knows people don’t buy things for no reason, they only invest in products or services when you give them a good reason to. People are constantly looking for answers to their problems. We can ensure you’re getting impactful messages out to the correct people, ensuring you get the best return on your advertising investment.Learn more about our content marketing services here.